Earlier this month OpenAI added a Try on button to ChatGPT’s shopping results. A shopper uploads a photo and ChatGPT generates a picture of that person wearing the product. OpenAI keeps the photo for later sessions. Google has offered a version of this since last year. Last December it began letting shoppers start from a selfie. The shopper uploads the selfie and can select a usual clothing size. The system returns several generated full-body images, and the shopper picks one as the default for later try-ons. Google’s help page offers the size field as a way to improve body shape accuracy. The face is drawn from a photograph. The body is estimated, and a clothing label can be one of the inputs.
